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What Are the Four Principles Followed by Ethical, Successful Companies

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What are the four principles followed by ethical, successful companies?


Definitions:

Discrimination

Unjust or prejudicial treatment of different categories of people, especially on the grounds of race, age, or sex.

Prejudice

Preconceived opinion or bias against an individual or group without sufficient knowledge, reason, or direct experience.

Attitude

A psychological tendency that is expressed by evaluating a particular entity with some degree of favor or disfavor.

False Consensus Effect

The tendency to overestimate how much other people share our beliefs, attitudes, and behaviors.

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