Examlex
Overpositioning occurs when consumers have only a vague idea about the company and its products,and do not perceive any real differentiation.
Proportional
Proportional refers to a relationship where two quantities change at the same rate, maintaining a constant ratio between them.
Regressive
A term typically used to describe a tax system where the tax rate decreases as the taxable amount increases, disproportionately affecting those with lower incomes.
Marginal Tax Rate
The rate at which the last dollar of income is taxed, reflecting the percentage of an additional dollar of income that is paid in tax.
Taxable Income
The amount of an individual's or company's income that is subject to taxes, after all deductions and exemptions are applied.
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