A Data Warehouse Allows the Firm to Collect Information About

question 39

True/False

A data warehouse allows the firm to collect information about every customer touchpoint in a systematic way and analyze it through data mining.

---

Definitions:

Common Usage

The typical or widespread use of a term, language, or practice within a community or society.

Legally Protectable

pertains to intellectual property, ideas, or creations that can be legally safeguarded against unauthorized use or infringement.

Category Advisor

Vendor that is designated by the business customer as the major supplier to assume responsibility for dealing with all the other vendors for a project and presenting the entire package to the business buyer.

Business Customer

An individual or entity that purchases goods or services for business use, distinct from a consumer buying for personal use.