Amazoncom Uses __________ to Compare Each User's Purchases with the Purchases

question 133

Multiple Choice

Amazon.com uses __________ to compare each user's purchases with the purchases of other users with similar preferences to create a list of purchase recommendations.Based on a customer's desire to purchase an author's e-book for his or her Kindle,Amazon might recommend an e-book by a similar author.

• A) real-time e-commerce
• B) connectivity
• C) collaborative filtering
• D) interactive marketing
• E) personalization

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Definitions:

Direct Materials

Raw materials that can be directly attributed to the production of specific goods or products, unlike indirect materials which cannot be directly linked to production.

Price Variance

The difference between the actual price paid for a good or service and its expected (budgeted) price.

Standard Price

The predetermined cost that a company expects to pay for goods or services under normal conditions.

Direct Labor Rate Variance

The variance between the real expense of direct labor and its anticipated (or standard) price, employed in analyzing manufacturing costs.