Examlex
Interactive ads that have drop-down menus, built-in games, or search engines to engage viewers are referred to as
Profitable
Generating a financial gain or benefit, exceeding the cost of operation.
Sinclair Lewis
An American novelist and playwright, awarded the Nobel Prize in Literature in 1930, known for his critical views of American society and capitalism.
Main Street
Symbolically represents the average or typical American city or town, especially in the context of small business and community values.
Middle-Class Bigotry
Prejudice and narrow-mindedness often found within the middle socioeconomic class, usually towards those of different social classes, races, or cultures.
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