Practice of Replacing Promotional Allowances with Lower Manufacturer List Prices

question 375

Multiple Choice

practice of replacing promotional allowances with lower manufacturer list prices is referred to as

• A) everyday low pricing.
• B) everyday fair pricing.
• C) trade-in allowances.
• D) markdown pricing.
• E) everyday value pricing.

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Definitions:

Competitiveness

The ability of a company, country, or product to compete effectively and successfully in the marketplace.

Residual Income

The income that remains after all required costs of capital and operating expenses have been paid.

Return on Investment

A financial ratio that calculates the profitability of an investment by dividing the profit from the investment by the cost of the investment.

Goal Congruence

The alignment of individual, team, or department goals with the overall objectives of the organization to ensure everyone is working towards the same outcomes.