Terms of Promotion,which of the Following Type of Consumer Product

question 231

Multiple Choice

terms of promotion,which of the following type of consumer product stresses status and uniqueness of brand?

• A) specialty product
• B) convenience product
• C) shopping product
• D) unsought product
• E) discretionary product

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Definitions:

Interpersonal Relationships

The connections and bonds formed between individuals based on interaction, communication, and social activities.

Preparedness

The evolutionary predisposition for organisms to learn certain types of associations more easily than others due to survival advantages.

Seligman

An American psychologist best known for his work on learned helplessness, positive psychology, and well-being.

Conditioned Stimulus

A previously neutral stimulus that, after association with an unconditioned stimulus, elicits a conditioned response.