Developing a Pool of Concepts as Candidates for New Products

question 42

Multiple Choice

Developing a pool of concepts as candidates for new products is the __________ stage of the new-product process.

• A) open innovation
• B) screening and evaluation
• C) product development
• D) new-product strategy development
• E) idea generation

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Definitions:

Scope

The extent of the area or subject matter that something deals with or to which it is relevant.

Proposal

A formal suggestion or plan, often in writing, put forward for consideration or discussion by others.

Boundaries

Limits that define the scope of something, such as personal space, professional roles, or geographical borders.

Business Proposals

Documents designed to offer services or products to potential clients or to propose a business arrangement.