Colgate Toothpaste Ad -Ford Escape Hybrid SUV Was the First of Its Kind

question 166

Multiple Choice

Colgate Toothpaste Ad
-Ford Escape Hybrid SUV was the first of its kind on the market to use both electricity and gasoline to power this vehicle.Ford has targeted not only people who are excited about technology but also those who want to contribute to cleaner air.Ford set a goal to attract 20,000 buyers a year for this SUV.Ford is trying to change consumer attitudes by

• A) changing beliefs about the extent to which a brand has a specific attribute.
• B) changing the perceived importance of a specific attribute.
• C) adding a new attribute.
• D) reducing the perceived risk of the product.
• E) providing stimulus generalization to prospective buyers.

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Definitions:

Marginal Land

Land that yields minimal agricultural output due to poor soil quality, steep slopes, or other environmental factors.

Location

Refers to the geographical situation of a place based on physical and human factors, influencing its connectivity and economic activities.

Marginal Land

Land that has limited agricultural productivity or is challenging to cultivate due to its poor soil, rough terrain, or other adverse conditions.

Rent

Rent is the payment made by a tenant to a landlord for the use of a property, typically on a monthly basis, for residential or commercial purposes.