The VALS Framework,consumers Who Place Importance on Image-Not as Evidence

question 259

Multiple Choice

the VALS framework,consumers who place importance on image-not as evidence of power or status,but as an expression of cultivated tastes,independence,and character-are referred to as __________.

• A) Actualizers
• B) Innovators
• C) Achievers
• D) Makers
• E) Strivers

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Definitions:

Missing Value

A term used in statistics and data analysis to denote a data point that is not recorded or is unknown.

Calculate

To determine the amount or number of something by mathematical means.

Simple Interest Rate

An interest rate calculation method where the interest is computed solely on the principal amount, without compounding.

September

The ninth month of the year in the Gregorian calendar, often associated with the beginning of the academic year in many countries.