Boston Consulting Group (BCG)business Portfolio Analysis Requires an Organization to Locate

question 104

Multiple Choice

Boston Consulting Group (BCG) business portfolio analysis requires an organization to locate the position for each of its strategic business units (SBUs) on a growth-share matrix.The horizontal axis of this matrix indicates

• A) the annual rate of growth of the SBU's industry.
• B) the relative dollar ($) market share of the largest competitor.
• C) the annual rate of growth of the firm's largest competitor.
• D) the relative unit (#) market share of the smallest competitor.
• E) the annual rate of growth of the firm itself.

---

Definitions:

Abundant Opportunities

A situation in which there are numerous possibilities available to pursue, often related to employment, investment, or personal growth.

Burglary

The unlawful entry into a building or other location with the intent to commit theft or any felony.

10-11 P.M.

A time slot in the late evening, often associated with adult-oriented television programming or the hour before midnight.

4-5 A.M.

A time period in the early morning often considered quiet and still, sometimes associated with spiritual or reflective practices.