Figure 2-5 -Based on Figure 2-5 Above,identify and Explain Each of the of the Four

question 317

Essay

Figure 2-5
-Based on Figure 2-5 above,identify and explain each of the four market-product strategies represented by each quadrant ("A," "B," "C," and "D")in the diversification analysis matrix.

---

Definitions:

Credit Policy

Credit policy refers to the guidelines that a company follows to determine the credit terms under which it will extend credit to its customers.

Severe Cash Flow

A situation where a business or individual experiences extreme difficulties in generating enough cash to cover operating expenses or meet financial obligations.

Liberal Credit Policy

A liberal credit policy is a financial strategy where companies extend credit terms to customers more freely, aiming to increase sales volume by allowing more flexible payment options.