While Working at 3M,Windorski and His Team Observed and Questioned

question 217

Multiple Choice

While working at 3M,Windorski and his team observed and questioned students about how they read textbooks,took notes,and prepare for exams to

• A) discover a potentially new way to satisfy student needs by creating a new product.
• B) convince them of 3M's superiority over other competitors.
• C) determine how much the average college student traditionally spends on office supplies.
• D) find possible correlations between students' study styles and their final grades.
• E) develop advertising that relates more effectively with a younger student population.

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Definitions:

Subjective Norms

The perceived social pressure to perform or not perform a particular behavior, influenced by the beliefs of significant others.

Cultural Roadblocks

Obstacles or barriers created by differences in cultural practices, beliefs, and values that hinder communication, understanding, or progress in various contexts.

Extended Fishbein Model

An advanced version of the Fishbein model that incorporates additional variables to predict behavior more accurately, focusing on attitudes and the subjective norm towards an action.

Original Model

is the initial instance or prototype from which copies are made or from which something develops or evolves.