Respect to the History of American Business,the __________ Era Began

question 108

Multiple Choice

respect to the history of American business,the __________ era began in the late 1950s when marketing became the motivating force among many firms.

• A) production
• B) sales
• C) customer relationship
• D) market orientation
• E) marketing concept

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Definitions:

Entrepreneurial Ability

Ability to recognize a business opportunity and successfully set up a business firm to take advantage of it.

Fascism

A political ideology that emphasizes authoritarian nationalism, centralization of power, suppression of dissent, and often a dictatorial leadership.

Mikhail Gorbachev

A former Soviet statesman whose policies of glasnost and perestroika played significant roles in the demise of the Soviet Union.

Overthrow

The act of removing and replacing a government or ruling system by force.