Unique Combination of Benefits Received by Targeted Buyers That Includes

question 93

Multiple Choice

unique combination of benefits received by targeted buyers that includes quality,convenience,on-time delivery,and both before-sale and after-sale service at a specific price is called

• A) customer value.
• B) target marketing.
• C) benefit segmentation.
• D) value-based marketing.
• E) a customer value proposition.

Recognize the role of customer interaction in service design and the concept of modularization in product and service design.

Understand the significance of decision-making tools, such as decision trees, in product design and their application in calculating expected values and making design decisions.

Comprehend the impact of technology in product development, including the use of automated services and information technology.

Familiarize with concepts of group technology and its benefits like reduced setup times and improvement in production processes.

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Definitions:

Psychoanalytic Theory

A theory of personality organization and the dynamics of personality development that guides psychoanalysis, developed by Sigmund Freud.

Adolescence

The transitional stage of physical and psychological development that generally occurs during the period from puberty to legal adulthood.

Neo-Freudian Psychologist

Psychologists who extended Freud's theories, introducing their own concepts that emphasize social and cultural influences on personality.

Erik Erikson

A developmental psychologist known for his theory on the psychological development of humans, outlining eight stages from infancy to adulthood focusing on psychosocial challenges.