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and describe the five environmental forces in a marketing decision that are outside the control of marketing managers.
Information Technology
The use of computers, storage, networking, and other physical devices, infrastructure, and processes to create, process, store, secure, and exchange all forms of electronic data.
Contemporary Organizations
Refers to modern companies or entities characterized by flexible structures, innovative cultures, and adaptation to technological advancements.
Computer-Mediated Meetings
Meetings conducted over digital platforms using computers and the internet to facilitate communication.
Web Portals
Websites that provide gateways or entry points to a wide range of resources and services on the internet, often catering to specific interests or needs.
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