________ Is a Metric Used to Assess the Impact of an Online

question 27

Multiple Choice

________ is a metric used to assess the impact of an online ad.

• A) Error rate
• B) Churn rate
• C) Click-through rate
• D) Pagerank

---

Definitions:

Need for Power

A personality trait characterized by a strong desire for influence, control, or authority over others or the environment.

Restore Equity

The act of rectifying or balancing out an unfair situation, ensuring fairness and justice in the distribution of resources or treatment.

Overpaid

Describes a situation where an individual receives compensation that is considered excessively high for the work performed or the position held.

Higher Order Needs

In Maslow's hierarchy, these refer to psychological and self-fulfillment requirements such as esteem and self-actualization.