In E-Commerce Metrics, ________ Refers to the Amount an Advertiser

question 102

Multiple Choice

In e-commerce metrics, ________ refers to the amount an advertiser pays each time a visitor clicks on the ad to navigate to the advertiser's site.

• A)cost per impression
• B)cost per clickthrough
• C)cost per conversion
• D)cost per acquisition

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Definitions:

Fish

Aquatic animals that are typically covered with scales and have gills for breathing in water.

Coconuts

The large, brown, hard-shelled seeds of the coconut palm, known for their edible white flesh and water, and used in various culinary and non-culinary applications.

Produces

The act of creating or manufacturing goods and services to meet consumer demand.

Clothing

Items worn on the body, typically made from fabrics or textiles, for practicality or fashion.