The Formula for Calculating ROI Is

question 50

Multiple Choice

The formula for calculating ROI is

• A)Segment margin divided by internal rate of return.
• B)Internal rate of return divided by average operating assets.
• C)Operating income divided by average operating assets.
• D)None of these ans choices are correct.

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Definitions:

U.S. Businesses

Companies or commercial organizations based in the United States.

STP Analysis

A marketing process involving Segmentation, Targeting, and Positioning to identify and reach specific customer groups effectively.

Target Markets

Specific groups of consumers a company aims to reach with its products, services, and marketing efforts based on various demographic, geographic, and psychographic characteristics.

Marketing Mix

A set of actions, or tactics, that a company uses to promote its brand or product in the market; traditionally comprises the 4 Ps: Product, Price, Place, and Promotion.