​Which of the Following Issues Is an Ethical Issue in Marketing

question 116

Multiple Choice

​Which of the following issues is an ethical issue in marketing research?

• A)Using "Big Data" to sell products to consumers.
• B)Rising cost of marketing research
• C)Confidentiality issues in marketing research
• D)Clogging consumers email and mail boxes with promotional materials.
• E)Staffing the marketing research team appropriately.

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Definitions:

Workforce Planning

The process of analyzing an organization's future workforce needs and developing strategies to meet those needs.

Human Capital Demand

Refers to the need or requirement for skills, knowledge, and abilities offered by individuals in the workforce to meet the strategic and operational goals of an organization.

Human Capital Supply

The availability of individuals in the workforce who possess the necessary skills, knowledge, and abilities to meet an organization’s needs.

Demand Forecasting

Demand forecasting is the process of estimating the future demand for goods or services based on historical sales data, market analysis, and other factors.