Examlex
Describe the variables used to segment business markets, and provide two examples of each.
Demand Elastic
Describes how sensitive the quantity demanded of a product is to a change in its price.
Total Revenue
The overall amount of money generated by a firm from its sales activities before any costs or expenses are deducted.
Unit Price
The cost per unit of quantity of a product, which allows for easy comparison of cost efficiency between different products or services.
Demand Elastic
Refers to how sensitive the quantity demanded of a good is to a change in its price.
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