A Consumer's Buying Decisions Are Affected in Part by the People

question 144

Multiple Choice

A consumer's buying decisions are affected in part by the people around him or her. Such people and the forces they exert on an individual buyer are called

• A) motivational influences.
• B) social influences.
• C) roles.
• D) personality influences.
• E) cultural influences.

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Definitions:

Paraphrasing

The act of rewording or rephrasing text or speech to achieve clearer understanding, often used to simplify complex information or avoid plagiarism.

Show Emotion

The act of expressing feelings such as happiness, anger, or sadness through facial expressions, body language, or verbal communication.

Tolerate Silence

The ability to comfortably accept periods of silence in communication or interaction, often seen as an important interpersonal and cross-cultural skill.

Running Meetings

The act of leading or facilitating a meeting to ensure it is efficient, productive, and achieves its intended objectives.