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Describe the difficulties encountered in standardizing the marketing mix globally.
Entrepreneurs
Individuals who initiate, manage, and assume the risks of a business venture in pursuit of profit and innovation.
Technopreneur
An entrepreneur who focuses on innovation in technology, leveraging technological advancements to develop new products or services.
Visionary Technologist
A professional who foresees significant technological changes and innovations, guiding their organization or sector towards future advancements.
Social Entrepreneur
Runs a social enterprise, a business with primarily social objectives whose surpluses are principally reinvested for that purpose in the business or in the community, rather than being driven by the need to maximise profit for shareholders and owners.
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