Kevin Is Talking with Peter About Purchasing a Wendy's Franchise

question 91

Multiple Choice

Kevin is talking with Peter about purchasing a Wendy's franchise. Peter tells Kevin that one of the major advantages of franchising for him to consider is the

• A) higher start-up costs.
• B) greater freedom it provides.
• C) individuality it offers.
• D) higher success rate for franchises.
• E) gross margin it provides.

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Definitions:

Wrong Rate

The incorrect or inappropriate pricing rate applied to a service, product, or financial transaction.

Licensing

The act of granting permission to use intellectual property rights, such as patents or trademarks, under agreed terms and conditions.

Foreign Distribution Agreements

Contracts between companies for the distribution of goods or services in countries other than their own.

Merchandise

Goods that are bought and sold in commerce; typically refers to the items stocked and offered for sale by a retail or wholesale business.