If an Organization Sets Prices to Recover Research and Development

question 1

Multiple Choice

If an organization sets prices to recover research and development expenses and establish a premium quality image for its product, it would be using a ____ pricing objective.

• A) survival
• B) return on investment
• C) market share
• D) product quality
• E) cash flow

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Definitions:

Capacity Utilization Analysis

The measurement of the extent to which an enterprise or a nation makes use of its installed productive capacity.

Temporary Employees

Workers who are hired on a non-permanent basis, typically to fill short-term needs of the employing organization.

Technological Innovation

The process of developing and introducing new technologies or improving existing ones to solve problems or enhance capabilities.

Turnover Reductions

Efforts or strategies aimed at decreasing the rate at which employees leave an organization and need to be replaced.