The Purpose of the Strategic Customer Relationship Between a Salesperson

question 92

True/False

The purpose of the strategic customer relationship between a salesperson and a customer is the joint pursuit of mutual goals.

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Definitions:

Interpretation

The act of explaining, reframing, or giving meaning to a particular phenomenon, situation, or piece of information.

Robert Zajonc

A psychologist known for his work on the mere-exposure effect and social facilitation.

William James

A pioneering American philosopher and psychologist, known for his foundational contributions to functionalism and pragmatism in psychology.

Robert Zajonc

A psychologist known for his work on social facilitation, the mere exposure effect, and other social and cognitive processes.