The Planning,collection,analysis of Data,and the Communication of the Results of This

question 8

Multiple Choice

The planning,collection,analysis of data,and the communication of the results of this analysis to management is called the process of:

• A)marketing research.
• B)benchmarking.
• C)diagnosis.
• D)prediction.
• E)marketing mix.

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Definitions:

Levied

The act of imposing or collecting a charge, tax, or fee by authority or law.

Highest Price

the maximum price at which a good or service is sold in the market or the highest price a buyer is willing to pay.

Unconsummated Transaction

A transaction that is proposed but not finalized or completed.

Tax Rate

The percentage at which an individual or corporation is taxed on earned income, investments, or properties.