The Marketing Era Is Defined by a Shift in Focus

question 143

True/False

The marketing era is defined by a shift in focus from products and sales to satisfying a consumer's needs.

---

Definitions:

External Locus

A belief that one's life events are largely influenced by external forces or the environment rather than by one's own efforts or attributes.

Attitude-Improving Feedback

Constructive criticism or suggestions provided with the intention of positively influencing someone's mindset or behavior.

Self-Absorbed

Preoccupied with one's own feelings, interests, or situations to the extent of overlooking the needs and concerns of others.

External Locus

The belief that one's outcomes in life are determined by external forces or environment rather than personal actions.