The Cohort Effect Describes

question 122

Multiple Choice

The cohort effect describes:

• A)why members of the same psychographic group decide to vote the same way and have a lot of similarities in their choices.
• B)how Generation X uses its financial power to influence product trends, and gets closely followed by the marketers.
• C)the effect of demographic characteristics in analyzing purchase habits, product usage rates, and brand preference.
• D)the tendency of members of a generation to be influenced and bound together by events occurring during their key formative years.

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Definitions:

Administrative Expenses

Expenses related to the general operations of a business, such as salaries of non-sales personnel and office supplies.

Rent Revenue

Money received for rent.

Purchases Discounts

Reductions in price given by suppliers to businesses when they buy goods or services, often provided for early payment.

Freight In

The cost associated with the transportation of goods or materials into a business, typically considered part of the cost of goods sold.