Successful Internal Marketing Efforts Create Satisfied Employees Who Spread Positive

question 169

True/False

Successful internal marketing efforts create satisfied employees who spread positive word-of-mouth messages to relatives,friends,and acquaintances.

---

Definitions:

Bad Debt Expense

The operating expense incurred because of the failure to collect receivables.

Uncollectible

Refers to amounts due to a company that it considers unlikely to be collected from debtors.

Trade Receivables

Sums due to a business from its clients that stem from selling products or services on account.

Exchange Notes

Financial instruments representing an agreement between parties to exchange interest payments or currency values over a set period.