Chapter 11 Identifies Five Goals of Document Design

question 23

Multiple Choice

Chapter 11 identifies five goals of document design. One goal is to make a good impression on readers. What are two other goals mentioned in Chapter 11?

• A) to help readers find the information they need
• B) to use several different colors
• C) to help readers remember the information
• D) to help readers get through the document quickly
• E) to prevent readers from becoming bored or distracted

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Definitions:

Ineffective Marketing

Marketing efforts that fail to achieve the desired impact or results in reaching the target audience.

Synergistic Benefits

Advantages resulting from the merging or collaboration of organizations, often leading to enhanced efficiency, economies of scale, or improved market position.

Merger

The combination of two or more companies into a single entity, typically with the aim of achieving operational efficiencies or entering new markets.

Strategic Benefits

The long-term advantages gained from specific business decisions or activities, contributing to the achievement of company objectives.