Which of the Following Statements Is/are True About Online Marketing

question 53

Multiple Choice

Which of the following statements is/are true about online marketing communications?

• A)Today's consumers are increasingly receiving marketing communications through their friends rather than from the original source.
• B)Online marketing communications is influenced by the various media platforms that are used to communicate with different audiences.
• C)Online marketing communications is an evolutionary process.
• D)Online technology provides the means for convenient interactions between companies and consumers.
• E)All of the above

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Definitions:

Authoritarian

A leadership or governing style characterized by strict obedience to authority and control over subordinates.

Self-actualization

Self-actualization is the fulfillment of one's talents and potentialities, often considered as a drive or need present in everyone.

Carl Rogers

An influential American psychologist known for his role in developing the humanistic approach to psychology.

Dependent Relationship

A type of relationship where one variable is influenced or determined by another variable.