Which of the Following Is an Example of a Top-Down

question 139

Multiple Choice

Which of the following is an example of a top-down budgeting technique for determining communications budgets?

• A)Economic potential method
• B)The ABC method
• C)Percentage-of-sales method
• D)Objective-task method
• E)Resource-allocation method

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Definitions:

Probability

A measure of the likelihood that an event will occur, often quantified as a number between 0 and 1, where 0 indicates impossibility and 1 indicates certainty.

Liberty

The state of being free within society from oppressive restrictions imposed by authority on one's way of life, behavior, or political views.

State

An organized political community living under a government; can also refer to the condition or mode of being.

Individual

A single human being as distinct from a group, class, or family.