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When Marketing an Experience Instead of a Tangible Item,explain Why

question 13

Essay

When marketing an experience instead of a tangible item,explain why there may only be one chance to successfully satisfy a customer.


Definitions:

Job Enrichment

An effort to motivate employees by enhancing the responsibility, scope, and interest of their jobs.

Behavioural Needs

The requirements that individuals have for personal growth, recognition, and achievement in their personal or work life.

Flextime

A flexible working hours policy allowing employees to adjust their start and end times within agreed limits based on their needs and preferences.

Rotating Schedule

A work schedule that rotates or changes the hours, days, or shifts that an employee works, often used to cover various parts of a 24/7 operation.

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