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Explain Cannibalisation

question 27

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Explain cannibalisation.How does a line extension strategy increase the risk of cannibalisation?


Definitions:

Venous Wall Damage

Injury or degradation to the walls of veins, which can lead to conditions such as varicose veins or chronic venous insufficiency.

Rotokinetic Bed

A type of medical bed designed to rotate the patient to prevent pressure ulcers and improve respiratory function, often used for critically ill or immobile patients.

Spinal Cord Injury

Damage to any part of the spinal cord or nerves at the end of the spinal canal, potentially leading to permanent changes in strength, sensation, and other body functions below the site of the injury.

Multiple Trauma

The condition of having multiple injuries that may affect the body, often life-threatening, and requiring urgent medical attention.

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