A Company Evaluates Whether to Develop Two Separate Lines of Sunscreen

question 96

Multiple Choice

A company evaluates whether to develop two separate lines of sunscreen lotions,one for men and one for women.

• A)men and women had different product needs and wants
• B)there are marketing communication options that would reach both segments
• C)each segment would be profitable now and in the future
• D)the company could determine the size and purchasing power of each segment
• E)All of the above

---

Definitions:

Concentrated KMnO4

A strong oxidizing agent in concentrated form, potassium permanganate (KMnO4) is used in various chemical reactions, particularly in organic chemistry for oxidation reactions.

Oxalyl Chloride

A colorless liquid organic compound with the formula (COCl)2, used as a reagent in organic synthesis, notably for the introduction of the acyl chloride group.

Phenylacetic Acid

A white, crystalline organic compound with a honey-like odor, used in perfumes and as a precursor in the synthesis of penicillin.

Products

The results or outcomes derived from various processes, including chemical reactions.