Examlex
How can a fast food company make use of the concept of market segmentation in their product,pricing and promotional strategies? Explain your answer.
Punishment
A method used to reduce undesirable behavior by applying a negative consequence or removing a positive stimulus following the behavior.
Extinction
In the context of behavioral psychology, it refers to the gradual weakening and eventual disappearance of a conditioned response when it is no longer reinforced.
Behaviorist Approach
A learning theory that focuses on observable behaviors and the ways they're learned, emphasizing the importance of external stimuli and reinforcement.
Observable Behavior
Refers to actions or reactions of an individual or system that are visible and measurable.
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