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Coretta is typically quiet,thoughtful,and reserved.In terms of the Eysencks' basic factors,she would most clearly be classified as
Switching Costs
The costs that a consumer or company incurs as a result of changing from one supplier, product, or system to another.
Entry Barriers
Obstacles that make it difficult to enter a particular market or industry, which may include high startup costs, strict regulations, or strong competition.
Loyalty Programs
Marketing strategies designed to encourage customers to continue to shop at or use the services of businesses associated with each program.
Cost Leader
A strategy where a company becomes the most competitive in the market by having the lowest operating costs.
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