Luke Works as a Marketing Researcher and Goes Online to Obtain

question 84

Multiple Choice

Luke works as a marketing researcher and goes online to obtain information from government publications for census data and demographics.What type of data is Luke researching?

• A)Internal data
• B)Peripheral data
• C)Secondary data
• D)Primary data

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Definitions:

Joint Performance

The collaborative efforts of two or more parties to achieve a shared objective.

Peter Drucker

Known as the father of modern management, he was an Austrian-born American management consultant, educator, and author, whose writings contributed to the philosophical and practical foundations of the modern business corporation.

Robert Owen

A leading figure of the early 19th-century social reform movement, known for his efforts to improve working conditions and promote utopian socialism.

Company Towns

Communities where all stores, housing, and infrastructure are owned by the company that employs the majority of the population.