Examlex
In a brief essay,explain the major benefits of direct marketing to both customers and sellers.
Cash Inflows
The total amount of money being transferred into a company, typically from operations, financing, or investing activities.
Net Cash Inflows
The total amount of cash received by a company during a specific period, minus the total amount of cash outflows.
Payback Period
The length of time required to recover the cost of an investment, calculated by dividing the initial investment by the annual cash inflow.
Discount Rate
The interest rate used to discount future cash flows to their present value, reflecting the time value of money and risk.
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