What Type of Management Sees Marketing as the Vehicle to Move

question 70

Multiple Choice

What type of management sees marketing as the vehicle to move products out of a company's warehouse to avoid excessive inventory charges?

• A) production orientation
• B) societal marketing orientation
• C) sales orientation
• D) market orientation

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Definitions:

Temporary Accounts

Accounts used to track transactions in a single accounting period, which are closed and transferred to permanent accounts at the end of the period.

Income Summary

An account used in the closing process that summarizes the revenue and expenses of an accounting period to determine the net income or loss.

Capital Account

An account showing the net worth of a business at a specific point, calculated as assets minus liabilities and preferred stock.

Revenues

The total income generated from normal business operations, often from the sale of goods and services.