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Discuss the steps involved in the AIDA model of outlining promotional goals. How does IMC strategy shift from one step to the next in the model? How does the important of various promotional elements vary across the steps?
Laissez-faire Capitalism
An economic philosophy advocating for minimal government intervention in the market.
Minimal Government Intervention
Minimal government intervention refers to an economic policy or philosophy where the government has a very limited role in the economy, allowing the market to operate with minimal regulatory influence.
Market System
An economic system where decisions regarding investment, production, and distribution are guided by the price signals created by the forces of supply and demand.
Self-interest
Acting in a way that is most beneficial for oneself.
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