Which of the Following Is a Characteristic of a Marketing

question 81

Multiple Choice

Which of the following is a characteristic of a marketing objective?

• A) It is consistent with both business-unit and corporate strategy.
• B) It is a verbal agreement, not in writing.
• C) It is not written in measurable terms.
• D) It does not specify a time frame for its accomplishment.
• E) It clearly identifies how marketing strategy will be implemented.

Analyze legal issues involved in insurance claims related to misrepresentations and their impact on the validity of the insurance contract.

Understand the concept of indemnity in insurance and how it prevents profiting from insurance claims.

Explain the legal aspects and implications of specific conditions in insurance policies.

Understand the rights of the insurance company in the context of paying a claim and exercising salvage and subrogation rights.

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Definitions:

Electronic Media

Forms of media that utilize electronics or electromechanical energy for the end-user to access the content, including television, radio, and internet-based media.

Demographic Variables

Variables that are used to classify the characteristics of human populations, such as age, gender, income level, education, and ethnicity.

Socioeconomic Background

The social and economic circumstances in which a person is raised, including factors such as income, education, and occupation.

Race

A social construct used to categorize humans into large and distinct populations based on heritable physical traits, shared ancestry, or historical affiliations.