Using Information About Customers to Create Marketing Strategies That Develop

question 97

Multiple Choice

Using information about customers to create marketing strategies that develop and sustain desirable long-term customer relationships is known as

• A) computer resource management.
• B) customer resource management.
• C) customer relationship management.
• D) customer research management.
• E) e-marketing.

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Definitions:

Medication Regimen

A strict schedule and plan for taking medications prescribed by healthcare providers.

God

A supreme being or deity worshipped in various religions, regarded as the creator and overseer of the universe and source of moral authority.

Supreme Being

A concept referring to a singular, all-powerful entity considered divine or sacred in various religious traditions.

Old Testament

The first part of the Christian Bible, comprising a collection of ancient religious writings sacred to Judaism and Christianity.