The Bottom Line on Humor, According to Gass & Seiter

question 226

Multiple Choice

The bottom line on humor, according to Gass & Seiter, is

• A) Humor rarely helps persuade people, and it often hinders persuasive efforts
• B) Humor facilitates persuasion, but is less effective than most other types of appeals
• C) Humor indirectly facilitates persuasion, but is no more effective than using evidence and reasoning
• D) Humor enhances persuasion, but only when it is combined with other types of appeals

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Definitions:

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The raw materials, components, and supplies used in the production or manufacturing of goods.

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The total cost of wages paid to employees who are directly involved in the manufacturing process.