Which of the Following Is True of Product Differentiation

question 62

Multiple Choice

Which of the following is true of product differentiation?

• A)It is a matter of customer thought and perception.
• B)It cannot occur when two companies use similar technologies.
• C)It does not typically require higher costs.
• D)It is independent of intangible features such as brand image and value.

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Definitions:

Computer-Based Training

A form of education in which students learn by using and completing exercises with instructional software.

Least Expensive

Refers to the option or solution that requires the lowest financial investment or cost.

Least Time-Consuming

Refers to tasks or processes that require the minimal amount of time to complete.

Situational Constraint

External factors that limit or influence an individual's performance or behavior in a given situation.