At Dell's Web Site, a Student Can Order a Laptop

question 15

Multiple Choice

At Dell's Web site, a student can order a laptop computer with the exact memory capability and software that she wants, and have it shipped to her dorm room within 48 hours. This is an example of:

• A) Combined target market approach.
• B) Task transfer.
• C) Mass customization.
• D) Diversification strategy.
• E) Single target market approach.

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Definitions:

Felonies

Serious crimes typically punishable by imprisonment for more than one year or by death.

Larceny

The unlawful taking and carrying away of personal property of another with the intent to permanently deprive the owner of its possession.

Embezzlement

The fraudulent appropriation of funds or property entrusted to one's care but owned by someone else.

Permanently

Describing a condition or state that is intended to last indefinitely or for a lifelong duration.