Tyler Young Sells a Diverse Line of Conveyor Systems to Small

question 169

Multiple Choice

Tyler Young sells a diverse line of conveyor systems to small manufacturers. He has found that he is most successful when he uses the sales call to help the customer solve some problem using one of his products. Tyler probably relies on

• A) the missionary approach.
• B) the prepared presentation approach.
• C) the selling formula approach.
• D) the consultative selling approach.
• E) Any of the above is equally likely.

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Definitions:

Birds

Warm-blooded vertebrates characterized by feathers, beaks, and typically the ability to fly, with some exceptions like ostriches.

Gizzard

Of birds and some other animals, a digestive chamber lined with a hard material that grinds up food.

Acidic Chyme

The partially digested, acidic food mixture that moves from the stomach to the small intestine.

Heartburn

A discomforting burning sensation in the chest, usually occurring after eating, caused by stomach acid refluxing back into the esophagus.