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LAGGARDS or NON-ADOPTERS:
Mean Reversion
The financial theory suggesting prices and returns eventually move back towards the mean or average.
Economic Profits
The difference between a firm's total revenues and its total costs, including both explicit and implicit costs.
San Diego
A coastal city in the U.S. state of California, known for its beaches, parks, and warm climate.
Nashville
The capital city of the U.S. state of Tennessee, known for its vibrant music scene, particularly in country and western music.
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