From a Producer's Viewpoint, Which of the Following Is an Advantage

question 156

Multiple Choice

From a producer's viewpoint, which of the following is an advantage of INTENSIVE DISTRIBUTION over selective distribution?

• A) Intermediaries' price-cutting may be reduced.
• B) Intermediaries' facilities will be more convenient for customers.
• C) Intermediaries can be required to carry larger stocks.
• D) More aggressive selling can be expected from intermediaries.
• E) Better service can be required from intermediaries.

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Definitions:

Platinum Suites

High-end accommodations or software packages superior to gold suites, offering the highest level of luxury or features.

Price/Demand Elasticity

The measure of how much the demand for a product or service changes in response to a change in its price.

Reduced Gradient

A numerical optimization method that calculates the direction in which an objective function should be modified to achieve the quickest improvement, considering constraints as gradients as well.

Nonlinear Optimization

The process of maximizing or minimizing an objective function that is nonlinear in its variables, subject to constraints.